Posts Tagged ‘internet marketing’
Business, Small Business - Sunday, October 19, 2008 22:13 - 0 Comments
Starting a Online Business - Step by Step Instructions
Starting a online business is not as difficult as you my think. With some basic computers skills. Most people can start a business on the web. Contained in this document is a closer look at one of the available options and the steps to take when starting a online business.
There are many ways to earn money on the internet. The most popular is by selling some product or other. The product can be your own or someone else’ which you sell for a commission.
Chances are, that if you are in the beginning stages of starting a online business, you most likely do not have a product of your own. So what we are going to do, is show you how to sell other peoples products.
The first thing you will want to do is find a product to sell. For this I would recommend that you open an account with Click Bank. This is a good place to start and the service is free. Once your account has been confirmed. Do a bit of reading to get the basics.
Next step is to open an Google Adwords account. This account will be used to advertise the products you choose. As well do necessary Keyword research. But more on that later. There is a nominal setup fee. You really cannot do anything further without the account. So the cost involved is well worth it.
When you are notified that your account has been set up. It is important that you read up to find out how the Adwords system works. Google has lots of information on the subject. In simple terms. Your advertisement will be based on certain keywords. You will place a bid on the keywords that you will use to sell your product. But, the more popular the keyword, the higher the bid.
The next step is to find a product. This you will do in the market place in your ClickBank account. For starters, stay in an area in which you have some knowledge and do a search for a product on that subject. Make a list of 5 to 10 products that pay a commission of $20.00 or more.
Now you need to find out if the products have a chance of being viable. To do this we will be using Google Adwords Keyword tool. First thing, go to the keyword tool and enter the exact title of the product you want to sell and ask Google to suggest keywords.
Have a look at how many searches there are for your keyword or product. If there are less than 3000 searches per month, you may want to try another product. Now have a look at the competition and minimum estimated bid. The more the competition the higher the bid.
If your product is for example, "How to loose Weight". Anyone using this search term would most likely want to loose weight. Then the visitor to your ad would be more inclined to buy. On this basis, for every 100 clicks on your ad, one sale should be made. Therefore, if your bid is .10c you need only one sale to break even. Additional sales will be pure profit. Get the picture.?
What I have explained above does not sound as if you will make a lot of money. But do the above with 20 or 30 different products at $300 plus profit per product per month. Not too bad as a pastime.
Now let’s take it one step further. Look at the other keywords suggested. What you are looking for is 5 or 6 other keywords that are closely linked to the product you are selling. These keywords you analyze on the same principals as explained above. Bear in mind though, you do not need 1000’s of keywords. A few well chosen keywords will do the job.
So far so good. The last step is to write the advertisement you are going to publish. For the title of the ad, use the exact name of the product. For example, if the product is "How to Loose weight". That would be your title. Then do a search for the title and have a look at the competition ads. Get some ideas, and write your own, but a little better.
Job done. Run the ad. A word of warning though. In the world of Google Adwords. If you do not carefully monitor your expenses against profits. It could become a very expensive exercise. What you also need to know is which of your keywords are making you money and which are not. If this is done properly. Then starting a internet business could be a very pleasant experience.